procedure
Focus Groups
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1 steps
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Competitor evaluations
Run this process every time you want to carry out a comprehensive market analysis
4 steps
Process steps
1
Analyzing Competitive Landscape
5 days from previous step
Understand the strengths and weaknesses for your competitors and threats and opportunities in the industry and find opportunities for growth.
Form fields in this step
Analysis method
2
Analyzing Competitors’ Market Positioning
5 days from previous step
*insert template*Value proposition canvas
3
Conducting Competitive Intelligence Analysis
5 days from previous step
*insert template*Gather and examine data on competitors, their products and customers, and target markets.
4
Comparing Competitor Products and Prices
5 days from previous step
*insert template*
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